Resources
Field notes for a sharper shop.
Practical, opinionated writing on the parts of the business that don't get taught — reviews, recruiting, follow-ups, marketing.
- June 26, 2026 · 7 min read
Post Service Follow Up Best Practices for HVAC Shops
Concrete post service follow up best practices for residential HVAC contractors — timing, messaging, review requests, and what most shops get wrong.
- June 19, 2026 · 7 min read
HVAC Technician Retention Strategies That Actually Work
Practical hvac technician retention strategies for small shop owners — covering pay structure, culture, callbacks, and the soft costs of losing a good tech.
- June 12, 2026 · 6 min read
Responding to Negative Reviews: HVAC Business Guide
A practical guide to responding to negative reviews for HVAC businesses — what to say, what to skip, and how to protect your Google rating without losing your cool.
- June 10, 2026 · 7 min read
Best Field Service Management Software for HVAC Shops
A no-fluff breakdown of the best field service management software for HVAC contractors — what to look for, what to skip, and how to pick the right fit.
- June 10, 2026 · 7 min read
How to Price HVAC Maintenance Plans That Actually Make Money
A practical guide to pricing HVAC maintenance plans — covering cost structure, flat-rate vs. tiered models, conversion tactics, and margin targets for residential shops.
- June 5, 2026 · 7 min read
HVAC Follow Up Email Templates That Actually Book Jobs
Copy-ready HVAC follow up email templates for quotes, no-shows, and PM reminders that book jobs.
- June 5, 2026 · 8 min read
Local SEO for HVAC Contractors: Rank and Win Jobs
A practical local SEO guide for HVAC contractors. Learn how to rank your shop on Google Maps, earn reviews, and turn searches into booked calls.
- June 3, 2026 · 7 min read
How to Get More Google Reviews for HVAC Contractors
A practical guide to getting more Google reviews for HVAC contractors — without begging, bribing, or burning your techs out asking.
- June 3, 2026 · 8 min read
How to Hire HVAC Technicians Without Getting Burned
How to hire HVAC technicians who actually stay, perform, and grow your shop — the mistakes that cost shops good techs, and how to avoid them.